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As you write a longer search query, you are adding modifiers to specify your request in hopes of receiving the most specific solution to your problem. Think about it from the searcher’s perspective. Often (but not always), long tail keywords are phrases consisting of 3 or more words. Why long tail keywords are generally longer phrases To write SEO-focused content to target your long tail keywords, be sure to use the SEO Content Template and SEO Writing Assistant. Therefore, it is easier to target a long tail keyword accurately with a marketing landing page.įrom an SEO point of view, targeting longer, more specific search phrases makes it easier to build a website’s authority to ultimately rank for bigger keywords that carry more search volume and potential traffic. The higher conversion probability is because a long tail keyword is generally more specific and easier to understand exactly why someone is searching it, as opposed to trying to guess the many reasons behind a query with high monthly search volume.
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Long tail keywords typically show lower search volume, lower competition and cheaper CPCs compared to single word searches. Why long tail keywords are important for digital marketing In this example, "tomato plant" is the head phrase, “tomato plants for sale” and "when to plant tomatoes" are body phrases, and "why are tomato plants turning yellow" is the long tail. These are called “long tail keywords” because they’re found in the long “tail” stretching to the right of the graph as search volume is low and potential conversion rate is high. You can find long tail keywords in Semrush by using the Keyword Magic Tool and adding filters for number of words, keyword difficulty, volume, and more. This tool generates a list of extended search phrases based on the keyword entered. Long tail keywords generally contain three or more words, have less search volume and illustrate a specific situation or intention from the searcher. The easiest way to think about these keywords is with the following graph. With more words in the search query, you can start to get a clearer idea of the searcher’s intent. original background color, then you have a halo situation on your hands. Head terms, also referred to as "short tail," are often one or two word search phrases that do not have one clear intent.īody phrases are slightly more specific and usually contain more words. Thnh tht xin li, nhng ni dung ny ch c sn bng ting Anh. Bc 2: Vit mt status bt k ri chn mu nn m bn thch ri n ng.
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SEO and PPC professionals classify keywords into three main buckets based on their popularity and specificity the “head,” the “body,” and the "long tail" of the graph below that measures search volume and conversion rate of keywords. Trang ch - Kho truyn tranh online min ph Tng hp truyn tranh online tiu thuyt, manga, manhwa, tin hip, ngn tnh, truyn vit. Bc 1: Vo Facebook ca bn bng trnh duyt chrome trn in thoi ( Android hoc IOS ) > Tin hnh ng nhp vo ti khon Facebook ca mnh.